The optimal number of pages for a site: tips from SECL

Creating a nice website: how many pages are needed?

This article is directly related to a question many companies engaged in web development are asked frequently: how many pages should my site have? In fact, this is very variable. Some people only need a site with one page, while others will need about twenty. Here are some tips from SECL, seclgroup.com, to help you define the number of pages necessary for your website.

What exactly are the main advantages of having a site?

Everyone will find the answer to this question when reading each of the following paragraphs. Let’s look at the top 5 reasons and benefits why your business should have a website.

Attracting an audience of millions

The presence of an Internet resource makes it possible to develop a business outside your geographic location and get new customers not only in your region but, if you want, outside it. The Internet has a global reach that your organization can take advantage of at no additional cost. You don’t have to spend huge money advertising your business in new markets; one site can do it in most countries of the world.

Your customers can easily contact you

Through your site, your customers can contact you by email 24 hours a day; your site can attract new customers or sell your products while you sleep. Imagine waking up every morning with your inbox full of customer requests or orders. Also, the presence of an Internet resource makes it possible to quickly and cost-effectively respond to customer requests than by telephone or regular mail.

Instant update of company information

With a content management system integrated into your site, you can update the information on it 24 hours a day, seven days a week, without spending time and money updating your advertising brochure. You can instantly change prices, update contact details, or even completely change your site’s content at any time.

Instant availability of the product catalog

An electronic catalog of your goods and services in every home is available 24 hours a day, seven days a week, 365 days a year. Your products are accessible around the clock and around the world. So, you can interest the client or buyer, regardless of the time of day. The buyer will no longer have to wait until a store or office opens or your goods or services exhibition takes place in his city.

Know your needs

Before you start creating your website, it is important to take the time to understand your needs. What is the purpose of your site? Is it to inform the members of your association? Is it made to share your latest literary favorites? Is it to promote your business or sell your most beautiful creations? In short, answering this question is a good starting point.

Here is an exercise offered by professionals in the field: take a sheet of paper and a pencil, then write down what you want people to find on your site. Separate each page under the main theme. You can even draw the pages if you clearly know what you need. With such a plan, creating your website and knowing your needs will be much easier. Also, feel free to visit different sites to find inspiration. 

The four basics

Although you may need to create a landing page (a one-way website with a specific objective), most sites have four basic pages. Indeed, you will notice that a large percentage of the sites created today have these pages. More specifically, we are talking about the home page, the about page, the services or products page, and the contact page. Let’s take a closer look at the specifications of these four types of pages. SECL professionals are convinced that these four pages are essential to make your website great.

  • The about page. Speaking of credibility, the about page is particularly relevant if you have a company or offer services of different types. Here, you can introduce yourself, tell your story, and share your experience. In short, here you can show visitors how unique you are! 
  • The product or services page. Now let’s move on to the page where the products or services are presented. This is where the main content, the site’s purpose, is displayed. Here, you can answer questions, tell what you offer, etc. Remember to add beautiful visuals and call-to-action buttons to guide your visitors through the process.
  • The contact page. Let’s finish our list with the contact page. Here, your visitors can access some important information about your company: opening hours, address, contact form, phone number, social media pages, etc. The contact page is there to facilitate communication between your customers and you.

What are the other pages?

These pages are the basic pages that one should find on a complete website, but you can add as many pages as you need. If you want to sell goods online, you can add an online store. If you want to write articles, you can have a blog on your website. If you want to add a page presenting your team members or the schedule of the next competitions, you can also do so. You must remember that it is important to have one page per the main topic. This will make it easy to navigate the site and find information. Each page must also be relevant to your site and business.

In conclusion, it is up to you to choose the number of pages your site should have, but consider adding a home page, an about page, a product or service page, and a contact page because that is the basis. Having selected a reliable company to do all the work for you, you won’t have to consider all the problems. All you will have to do is to describe the desired result and wait for the process to be finished.